Foodhak's Mealbox Subscription
What is Foodhak? It is a London-based meal-box subscription service that delivers delicious, science-backed meals, personalised, crafted by world-class gourmet chefs.
About the Company
Foodhak is a futuristic meal delivery service with the mission of providing 'food as medicine' delicious and accessible for all. It is based out in London, where I interned as the sole designer.
Asking questions and rationale behind existing wireframes
Conversations with the founder, and product person
Having engaged in understanding the business vision, and product requirements, I began to understand the existing designs. A design agency had previously built a design system, brand guide, and basic wireframes for me to get started and work on top of the existing designs. Priority was for the mobile responsive site, as most of the users ordered from mobile.
Prototype of the improved meal subscription on mobile
Design Learnings
As a solo designer, I took myself to measure the benchmarking which was fortunately available in the healthtech sector. Albeit the absence of a design critique, my designs still had a positive response from the customers, and the management team.
